Best of the WIS Podcast: SnapBack Sports’ Jack Settleman

As we are less than a week away from closing the book on 2021, the WorkInSports Podcast is looking back to some of the best sports career advice of the year to propel you into 2022. In addition to sports industry tips from VP of Content and Engaged Learning Brian Clapp, we are checking back in with the most impactful of our 41 guests, such as former CEO of Harris Blitzer Sports and Entertainment Scott O’Neil and Baltimore Ravens’ SVP of Ravens Media Michelle Andres.

Today we revisit Clapp’s chat with SnapBack Sports’ CEO Jack Settleman. His company positions itself as a new way to consume sports. That’s SnapBack Sports’ tagline, and it is working. SnapBack Sports is the largest sports Snapchat account — it cleared 500 million views at the time of the original interview. Settleman and Clapp tackled the following topics:

• How Settleman built up his knowledge of the sports industry and entrepreneurship before SnapBack Sports.
• What pressure he faces to maintain a steady flow of creative content.
• Why Settleman chose Snapchat as the social media platform to focus on with SnapBack Sports.
• What the future holds for sports content and fandom.

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Enjoy this flashback to our chat with SnapBack Sports’ Jack Settleman, and be sure to subscribe to the WorkInSports Podcast wherever you listen!