- Employer Resources
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- Last Updated: July 26, 2024

8 Things Every Job Ad Needs to Attract Top Talent
If your postings read more like job descriptions than a love letter to your next great hire, it’s time to overhaul your job ad writing strategy.
Check out our webinar, “8 Things Every Job Ad Needs to Attract Top Talent,” to learn how to create postings that will grab candidates’ attention and get them excited about applying for your openings.
Our experts cover:
- The core sections every job ad should include and why
- Formatting strategies that boost response rates
- How to apply search engine optimization (SEO) best practices
- Common mistakes that keep candidates from applying
At the end of the webinar, you’ll be able to download your Certificate of Completion with SHRM and HRCI activity IDs for recertification credit.
Explore our Resource Center for even more job ad writing guidance, tips, and templates. You can also take our self-paced course, iHire Masterclass: Build Better Job Ads, for additional knowledge (and credits!).
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